Logos. Are they just pretty pictures? No, they are not. The main purpose of a logo is to identify a person, product, business, service or place. We are always reminded of the following 4 things when designing a logo; Appropriateness, Distinction and Memorability. Lastly, it has to be Super Simple to stand the test of time and trends.
The challenge of this discipline is to strike a balance between simplicity and distinctiveness, how simple can we make it without becoming generic? Also, how scalable can it be? What kind of details can we omit, while still maintaining its message? Below are a few samples of my work.
Enjoy. :)
Safariland (2012)
Pet Store. Jakarta, Indonesia.
Integrity Tours & Travel (2012)
Tourism. Jakarta, Indonesia.
Noviana Tansari (2016)
Legal Affairs. Serang, Indonesia.
Wili's Modern Bonsai (2018)
Horticultural. Bandung, Indonesia.
黄肉干 - Huang Rou Gan (2019)
Food Retailer. Jakarta, Indonesia.
Yayasan Posma Center (2019)
Foundation. Jakarta, Indonesia.
Clínica Dental Miraflores (2019)
Dental Care. Miraflores, Chile.
Truckinc Cargo Services (2019)
Logistics. Jakarta - Bandung, Indonesia.
LLG - Lucu Lucu Gaming (2020)
Social Media Channel. Jakarta, Indonesia.
Juan Mayo Works (2020)
Animation Studio. Jakarta, Indonesia.
MORV communication (2020)
Video Production House. Jakarta, Indonesia.
Eka Optical (2020)
Eyecare. Pekanbaru, Indonesia.
Chris Tall (2020)
Musician. Jakarta, Indonesia.
Auntie L (2020)
Eatery. Jakarta, Indonesia.
Tiktalk! (2021)
Social Media Channel. Jakarta, Indonesia.
Dina Noodle & Coffee (2022)
Café & Eatery. Denpasar, Indonesia.
Reel Edu Park (2024)
Social Media Channel. Jakarta, Indonesia.
Al Mallah (2024)
Eatery. Beirut, Lebanon.
Karyn (2024)
Women's Fashion. Jakarta, Indonesia.
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